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Written by by James Herbert, 24/01/2012

The popularity of the Fiat 500 continues to endure, as it has been named the 2012 BusinessCar City Car of the Year.

It is the fourth consecutive year the vehicle has taken this particular award, although this year the vote covered the entire Fiat 500 range - not simply one model.

The award was voted for by readers of the publication, indicating that the Fiat 500 has genuine popularity with fleet managers.

Paul Barker, editor of BusinessCar, said that the addition of further TwinAir technology has only enhanced the vehicle's popularity.

"Four straight wins is wonderful news and a great tribute to the Fiat 500, which continues to appeal both to private customers and fleets," added Elena Bernardelli, marketing director for Fiat Group Automobiles UK and Ireland.

"The 500 is a car that thousands of people want to have as their own, but it’s good to see how popular it is as a serious business tool too.".

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